Toni Segarra: The Ads Writer

Toni Segarra: The Ads Writer

 

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1h 05m 2016 HD

Advertising surrounds us. It is part of our lives, our memory and our culture: it is a pure reflection of our society. However, those who think and create ads are unknown people. Playing with the mechanisms of publicity as a narrative resource, we enter this medium through Spain's best creative director: Toni Segarra.


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